Photo Credit: Danielle Levi, Courtesy of Danielle Levi
Photo Credit: Danielle Levi, Courtesy of Danielle Levi
As Kim Kardashian’s stylist, Danielle Levi knows the importance of crafting a personal image and creating buzz with every look.
For someone like Kardashian whose influence on fashion and pop culture knows no bounds as a trendsetter, it’s ironic that Levi’s origin story stems from her feeling like an outsider while growing up in Los Angeles.
“I grew up in Jerusalem, so I wasn’t physically surrounded by fashion,” Levi shares of her background. “When I moved to America as a teen, high school was a culture shock. I was wearing modest baggy linen clothes and everyone was dressed in Abercrombie — I didn’t fit in at all. I felt like an outcast and just wanted to connect with the other kids and feel like I belonged, so I started to study fashion, read magazines, and watch more music videos. Eventually, this became my career.”
Fashion became Levi’s outlet and a world that she immersed herself in. It also became a form of self-expression, from which she created her identity.
“I thought that if I dressed different and expressed my personality, people would be interested in connecting with me. To this day I dress and style others with intention — how I’m feeling and what type of attention we want to attract.”
When it comes to Kardashian’s style, Levi crafts every look with meticulous care along with Kardashian, and to say they attract attention is an understatement.
The truth is, fashion and personal style is something everyone can cultivate and it’s an art form that can leave an impression on those in your orbit.
“Style is a first impression, it’s how you’ll be judged before you even speak — never underestimate the value of this,” Levi asserts. “It should reach the max level of expressing who you are and where you want to be.”
Part of expressing your authentic self comes with not following the traditional rules of engagement on social media and not posting content like everyone else, something Levi enforces on her own IG feed (@superrrdani), as well as in her approach to styling.
After high school, Levi wanted to pursue the freedom that styling offered her, as a career. “I wanted to find a way to allow other people to connect in a way that I wanted to so badly, because I struggled with that. When I style, and I can be myself and put looks together and create vibes that other girls are influenced by, which they can feel cool in and express themselves in, I feel proud.”
She headed to Italy to study design at Accademia Italiana, which …….